Printing is an important means to spread visual information and promote the development of social civilization. The history of human cultural communication has developed from oral communication, written communication, print communication, electronic communication to multimedia communication, among which print communication has the most profound and extensive impact on human cultural communication. Because communication is not limited by time and space, readers can completely decide their own reading speed, reading mode and reading type.
Printed matter is the main medium of spreading scientific and cultural knowledge, the important material basis of education, the powerful tool of human culture and information exchange, and the important means of promoting the development of social civilization. Newspapers, magazines, books, textbooks, children's books and other modern cultural publications are developing in the direction of super color, image, refinement and three-dimensional. Printing industry plays a key role in the progress of human spiritual civilization.
Printing is a means to decorate, publicize and promote commodities. In our daily life, we have to contact with a large number of commodities every day, and each commodity can enter the circulation field only after packaging. Packaging has become an integral part of commodities. At the same time, packaging can improve the value of the product itself, increase sales, and play a role in the transmission of commodity information. Packaging level reflects a country's civilization and economic strength.
Printing is an indispensable part of our daily life. Clothes, food, transportation and transportation of human life are inseparable from printing. There are 51 kinds of non printing products, such as the printing of food and drug outer packaging, the printing of window, wallpaper, ceramic tile and other building materials, the printing of various vehicle shell patterns, the printing of precision instrument panel, circuit board, traffic sign, map and currency, securities, stamps and so on.
Printing is to create a kind of art. The art copied by printing, such as painting and photography, has certain aesthetic training needs to be copied, appreciation and expression of art works. In the printing process, font design, pattern design and binding style design are often involved, which are all related to art. In this sense, the printing process is a re creation process combining science and art, and high-quality printing itself is a work of art.
Through the introduction of printing above, we have a better understanding of printing. In our daily life, some of the printing industry is directly provided to consumers as the final product, and some of the printing industry is printed on the product or packaging as the intermediate product, which is provided to our consumers. Printing and our life are inseparable.